Merkilegar breytingar eru að verða á viðhorfi íbúa á Bretlandseyjum til fiskneyslu. Vaxandi áhugi er á uppsjávarfisktegundum sem hingað til hafa verið að mestu leyti fluttar úr landi. Ástæðurnar er að fólk hefur áhuga á að borða fiskmeti sem kemur úr sjálfbærum stofnum og nærumhverfinu.
Sjókvíaeldislax er andstæðan við bæði. Er ósjálfbær framleiðsla og að mestu leyti innfluttur. Vitundin um þetta breiðist hratt út á heimsvísu.
A new consumer study from the University of East Anglia suggests that a growing willingness among UK consumers to experiment with locally caught fish species could have longer-term implications for demand patterns in the seafood market, including salmon.
The research indicates that more than 40 per cent of UK consumers are willing to try fish they have never eaten before, with small pelagic species such as sardines, sprats and anchovies identified as potential substitutes for imported seafood.
According to the study, more than 80 per cent of seafood consumed in the UK is imported, while much of the fish landed in British waters is exported. Researchers argue that this dynamic has contributed to a narrow domestic consumption profile dominated by cod, haddock, salmon, tuna and prawns.
…Supermarket sales data analysed as part of the study showed that consumer purchasing remains heavily concentrated around a limited number of species, with salmon continuing to play a central role in UK seafood consumption. However, the findings suggest that rising interest in locally sourced alternatives could gradually broaden that mix.
The research found that familiarity with small pelagic species remains low. Fifty-eight per cent of respondents had never tried sprats, 28 per cent had never tried anchovy, 23 per cent had never tried herring and 12 per cent had never tried sardines. Among those who had tried them, a minority reported disliking the species.
Despite this, up to 41 per cent of respondents said they would be willing to try species such as sprats, sardines or flatfish, particularly if they were fresh, locally sourced and reasonably priced.